SNK: IP Creation & Spreading Brand Awareness
Stage 1 - Europasaal
Live
-All-Business
Information
Join SNK's president and CEO Kenji Matsubara, as he gives valuable insights on how SNK created their legendary IPs such as The King of Fighters, Fatal Fury and Samurai Spirits and how they've expanded them into various content.
Target Audiences
Our target audience consists of individuals interested in IP creation, its expansion, and esports.
Experience Level
Intermediate
Session Type
Talk
