Attendees should expect a fresh perspective on the business and production side of game development. Takeaways grounded in common sense, packed with practical insights, and sprinkled with a few quirks and stories along the way. The session highlights the tools, techniques, thought processes, and everyday practices used at Frima to turn creative sparks into solid business opportunities. It's a breather from the usual dev grind, an entertaining and energizing pause that just might shift how they approach their day-to-day. All wrapped up in a fun session, with a fun speaker, on a fun topic that just happens to fuel a multi-billion dollar industry.