Leveling Up: Lessons from Brazil’s Legal Framework for Games (Presented by AbraGames)

In 2023, Brazil became one of the few countries in the world to pass a national legal framework dedicated to the games industry. This session tells the inside story—one year after the passing of the law—of how industry leaders, associations, and policymakers worked together to make it happen.

Through a candid and human-centered narrative, Rodrigo Terra, president of Abragames (the Brazilian Association of Game Companies), will share reflections on how the association and its partners navigated the journey behind the framework: the obstacles faced, challenges overcome, and lessons learned. Designed for international associations, policymakers, and industry advocates, this talk is both an inspiration and a call to action.

Whether you're thinking of advocating for similar change or just curious about how a national policy came to be, join us for insights and real-world advice—and be part of the next phase of the global games industry!