Beyond Feedback: Turning your Community into Creative Partners

Tuesday, August 25, 2026 5:15 PM to 6:15 PM · 1 hr. (Europe/Berlin)
Stage 14 - Confex Level 2
Talk
~All~BusinessCommunity ManagementGame Design

Information

This talk is a deep dive into how the Dead by Daylight team turned community passion into a structured creative force, resulting in the development of a full DLC inspired, influenced, and refined by its players.
Topics
~All~BusinessCommunity ManagementGame Design
Track
Community Clubhouse
Session Type
Talk
Target Audiences
For any person working on a live-service title, building a transmedia brand, or simply looking to deepen player relationships in meaningful ways.
Experience Level
Intermediate
Key Take Aways
Attendees will walk away with: • A framework for designing community-driven campaigns that go beyond engagement metrics • Practical approaches to turn qualitative fan input into actionable design direction • Insights on balancing creative authorship with player agency • Lessons on building campaigns that resonate both emotionally and operationally
Available to Ticket Type(s)
  • gcdev Student Pass
    • gcdev Content Pass
      • gcdev Trade Pass
        • gcdev Press Pass
          • gcdev Speaker Pass
            • gcdev VIP Pass

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