How do you make sure your game gets played in a world of endless titles but only a limited number of players and play time? In this technical panel, representatives from Unity, Uppsala University, and the Sustainable Games Alliance explore how energy efficiency is becoming a key driver of distribution reach and market access in the games industry.
As games scale across cloud, console, mobile, and lower-end hardware, energy-efficient titles can run on more devices, lower infrastructure costs, and reach a broader global audience.
The discussion will cover how engine and platform decisions shape scalability, the need for shared standards, and current gaps in tooling for energy-aware development, as well as practical takeaways on how to get started and turn energy efficiency into a competitive advantage.
The key question: Does energy efficiency expand access to the global games market while also helping reduce emissions?
